Too many founders treat financials like a black box - only checking in when asked by investors, tax preparers or worse - when things go wrong! But understanding your financial statements is a superpower that can help you make smarter decisions, attract investors, accelerate growth and build a more resilient business.
In this hands-on session, we'll break down the three core financial statements (P&L, Balance Sheet, and Cash Flow Statement) in layman's terms. You’ll learn how to read them, what key metrics to watch, and how they all connect. We’ll also cover how to spot red flags early and use your numbers to tell a compelling story to stakeholders.
No finance background needed - just curiosity and a willingness to take control of your numbers.
What You’ll Learn: 1. How to read and actually understand your financial statements 2. The 3-5 KPIs every founder should track 3. How to connect your numbers to business strategy 4. Common financial mistakes and how to avoid them 5. Tips for working smarter with your accountant or bookkeeper
Who It’s For: founders, startup operators, and small business owners who want to level up their financial literacy and lead with confidence — no spreadsheet wizardry required.