About me
Hi, I’m Alla Christoforou - I love helping businesses break through their financial and operational roadblocks. My career has taken me from investment banking to investing, to leading finance teams at startups - and now to co-founding Pathfinders Advisory, where I help small and medium-sized businesses streamline and simplify their financial operations. I enjoy simplifying complex problems and financial jargon and helping business owners make informed decisions with confidence. I believe finances don’t have to be overwhelming, and I love breaking down the numbers in a way that actually makes sense to entrepreneurs. If you don’t fully understand your finances or have questions about anything related, please get in touch!