Autonomous AI agents hold the promise to reshape the way we work, but can we make them work reliably? We've all seen the amazing demos of AI products only to find they fall down in the real world.
In this talk, we will explore reinforcement learning techniques to make agents more reliable of the time, giving us a solid base to build enterprise ready products on.
Google search is dying and so is your SEO marketing. Your customers now turn to ChatGPT Search, Perplexity, and other new AI search engines to discover solutions. Here’s how you train AI search engines to mention your brand, position you against competitors, and sell your product for you.
If you want to stay ahead of the curve and ahead of your competition, you need to see this glimpse of the future where you’ll learn * Which AIs to optimize for (and which ones are bad investments) * How the new customer journey in AI looks (and how it’s different from before) * How to set the right goals of AI optimization (and guide your team in the right direction) * How to optimize for AI search engines (and what to start doing right now) * How to train the AI to sell for you (with specific, actionable next steps and tactics) * Which metrics to measure your optimization efforts (and tell when you’re really winning)
(You’ll also get exclusive access to the slide deck to share with your team and refer back to.)
Lee Cooper is Co-Founder & CEO of Cooper Marketing, the SEO agency exclusively for scaling B2B tech companies to grow organic search traffic from Google to their website.Lee acts as a strategic SEO consultant to help B2B tech CMOs and VPs of Marketing at venture-backed, Series A-D... Read More →
The presentation will introduce entrepreneurs to various public data tools that can help them better understand their market, enabling more informed, data-driven business decisions.Attendees will learn about various data sources, covering where to find the data, how it is collected, how to interpret the results, and how to efficiently navigate each tool to extract meaningful insights.For example, a tech startup founder might want to track the number of new tech companies in Boulder over time to assess market saturation. This presentation will demonstrate where to access that data.Similarly, a utilities startup could benefit from identifying which Front Range zip codes have the highest utility costs to refine their targeted advertising strategy. The session will showcase how to locate and leverage such insights effectively.By the end of the session, attendees will gain the knowledge and skills needed to effectively leverage public data sources, uncovering opportunities, minimizing risks, and enabling smarter business decisions.
